2018 Q1 The Quad

The Quad

percent of Gen Z youths will make sure their parents feel an intended purchase is within their means prior to going forward with it. This and other statistics suggest that this generation of kids have a solid understanding of the importance of economic stability (JWT).
percent say their great aspiration is being financially established upon graduation (Adecco).
percent of them say they’d rather save their money than spend it immediately (ey.com).